What this loop does
When a new lead lands in your CRM (HubSpot, Salesforce, Attio), an agent enriches the record via Clearbit / Apollo, classifies fit against your ICP, drafts a tailored intro, and pings the right AE in Slack.
Why it matters
Speed-to-lead is the single biggest predictor of B2B conversion (MIT lead-response study). Sub-5-minute follow-ups convert 21× better than 30-minute ones.
Guardrails
- Score threshold before notifying — no Slack spam on tyre-kickers.
- PII stays inside your workspace; only enrichment lookups leave.